Top 5 Mobile UX design trends for 2018

Mobile devices have become one of the most dominant devices in the market. The vast majority of Americans now own a cell phone and it is expected that the number of mobile phone users in 2019 will reach 4.68 billion, making it even more important to optimize websites and applications for phones smart.

To help you keep up with trends, we're here to introduce you to the top 5 mobile UX design trends for 2018 that will help you maximize your website and application potential.

1. Design for larger screens

The latest generations of smartphones and phablets have larger screens because, currently, people often see more visual content on mobile devices. It is estimated that more than half of mobile device owners currently use a phablet and with the ever-increasing screen size of popular smartphones such as the iPhone X, this trend will definitely be strong in 2018 as well.

Designing mobile applications for devices with larger screens, although beneficial, has some challenges of its own, especially when it comes to providing an accessible user experience. Website designers and applications should also consider how they will optimize the UI / UX to use the thumb.

2. Simplified user interface

In the future, in 2018, application designers will definitely want to implement a minimalist approach to the user interface of their applications. Almost all successful applications have shown that "less" can sometimes be more efficient to provide an easier to use experience.

Most UI designs take advantage of digital screens, eliminate blank screen space to add more color or content, and integrate elements of minimalism to maintain simplicity without sacrificing style.

3. Take advantage of the animations

Why settle for static images when you can implement short videos and  interactive icons without having to lose any functionality? Visual feedback is also important in a UI / UX design for a good interface and improve the overall experience of user.

Receptive interaction encourages a deeper exploration of an application. This is the reason why almost all popular applications ranging from Tumblr to Facebook and even Google have begun to opt for animations instead of static images with excellent results. Most likely, you will see many more applications that will make the transition to the animation in 2019.

4. Experience focused on content

The simpler and easier the access to the content of the mobile application, the more attractive it will be for end users. Getting rid of visual clutter and focusing on core content has become a popular UX trend among designers nowadays.

Removing your mobile application from all the visual clutter will really help you highlight the content that the viewer is present for, which will definitely be a trend in web design and leading mobile UX in 2018 and in the future.

5. Vibrant colors

Colors are one of the most important and persuasive elements for a designer. Colors can be used to draw attention, affect the mood of users and invoke certain emotions and actions. Apps like Facebook and Snapchat have already started making changes to get more vibrant colors together with Google and many other leading technology companies.

Colors are not only used essentially for artistic taste, but colors also affect a large part of the functional experience of the mobile application. For example, designers use different types of colors to specify between different types of notifications, which greatly affects the long-term user experience.

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